As we all may know, THR Raaga is a revolutionized Tamil radio broadcast aimed at youngsters and those modern-minded individuals. Their all-time rival, Minnal.FM, used to be the sole Tamil radio broadcast those days until THR Raaga came into action and plunged Minnal.FM down the list. Ever since then, Minnal.FM has been labeled as ‘obsolete’ and they are no longer reckoned to be a ‘hit’ amongst the Malaysian Indians nowadays, as THR Raaga proved to be otherwise. It’s like comparing the Hallmark Channel with HBO; both serve the same purpose but one happens to be old-fashioned while the other is filled with fun. No offense in this.
A few weeks ago, THR Raaga introduced a new contest, in which the radio deejays would be calling some people randomly and the person who answered the call would have to say a sentence in order to win some cash. That sounds easy isn’t it? All the participants got to do is to send a text message to THR Raaga stating their name and IC number and if they are lucky enough, the next day they might be getting a call from the deejays.
As mentioned in Newton’s 3rd law, every actions would have its own reaction. The folks at Malaysia Hindu Sangam couldn’t help themselves but to come up with a press release by condemning THR Raaga regarding their latest contest. For more info, refer to the letter below.
1) First and foremost, the sentence that the participants got to say when getting a call from THR Raaga is:
THR Raaga – Semma Hot-te, Semma Hit-te
If the folks at Malaysia Hindu Sangam managed to do some homework before coming up with a ‘press release’, they would have known that the sentence reads as “THR Raaga – Semma Hot-te, Semma Hit-te” and NOT “THR Raaga – Semma Hot-te, Semma Heat-te” as they wrote. If they wanted the sentence to be spelled in pure Tamil, the correct pronunciation would have been (rough guess):